South Africa’s tourism slogan is “It’s Possible.” For those wishing to travel to the 2010 FIFA World Cup soccer tournament, the first to be held on the African continent, the initial thought might be that travel to South Africa to attend the tournament will be anything but possible. However, according to South African Airways, planning a trip to their homeland is an excellent possibility, with plenty of seats still available for soccer revelers to see the U.S. and their other favorite teams compete on the world stage.
The airline has formed a corporate division dedicated solely to ensuring there are a maximum number of seats available for fans to travel from points throughout the world to Johannesburg, and to the cities in which the matches are taking place. “Like many South Africans, we’ve been counting down to the tournament from the moment FIFA announced the selection of South Africa for the 2010 World Cup,” said Marc Cavaliere, the airline’s Executive Vice President for North America. For Cavaliere, the airline’s connection to the tournament is undeniable. As South Africa’s national flag carrier, South African Airways just celebrated its 75th anniversary of service in 2009. It offers the most flights throughout South Africa and Southern Africa, and also has the distinction of being the official carrier of South Africa’s national team, Bafana Bafana, which will open the tournament versus Mexico. SAA understands that it will play a prominent role in flying passengers into the country and back and forth between the matches, and intends to be fully engaged in this unique opportunity to showcase its home country.
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